There’s a trend of recently released films deploying Facebook applications as another channel of advertising. A Facebook application is a strategic and cost-effective way to promote a movie because it engages the audience and is a near perfect platform for implementing a viral effect. Users invite their friends to the application, and those friends invite […]
With only a comparatively hand full of developers currently on Face Book, it seems that most applications are looking more and more generic. The current mentality is “Make something once, clone it 100 times!” This may be fueling the current application development process, but in the months to come will they still continue to compete?
The […]
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